Built on the next-generation customer engagement platform, Freshworks CRM helps break internal silos and deliver personalized experiences across marketing and sales. The AI-powered CRM enables sales and marketing professionals to better understand customers with the right customer insights at the right time across each touchpoint. The CRM includes salesforce automation, marketing automation, chat, and telephony all in one solution. Freshworks CRM Sales Cloud is a complete end-to-end solution for sales teams to— attract quality leads, engage in contextual conversations, drive deals with AI-powered insights, and nurture customer relationships. With built-in email, phone, chat, and telephony, the Sales Cloud empowers sales teams with more time for selling by automating the sales process and increases efficiency and productivity in their daily activities. With Freddy AI, salespeople can get insights into the best deals to go after and what actions to take and predict revenue with sales forecasting. Businesses can take the next step forward towards powerful pipeline management with Freshworks CRM Sales Cloud. Freshworks CRM Marketing Cloud helps marketing teams deliver more personalized customer experiences at every touchpoint across their lifecycle. Get insights into your audience’s behavior and engagement to create unique buyer experiences. You can automate conversations with website visitors using AI chatbots, segment contacts into lists, create targeted personalized email campaigns, automate your journeys, and nurture customers to keep coming back. With powerful campaigns analytics in Marketing Cloud, you can glean information on opens, clicks, and responses, to improve engagement and generate quality leads for sales teams. If you need to build a better partnership between marketing and sales, Freshworks CRM Customer-for-Life Cloud provides an all-in-one solution. It brings salesforce automation, marketing automation, chat, and telephony together so that you can organize customer information and engagement in one central location. Marketing teams get a better understanding of who they are marketing to, and sales teams know who they’re selling to.